The differences on the plans have most to do with the amount of time we will spend on project each month. As mentioned earlier there are over 200 website ranking factors. We will eventually work on all points. But we attack each month from the angle of which improvements will give your website the biggest jump in rankings. For websites on the larger plans we can do more each month. Our price points are not as expensive as some other providers. But our service and results are pretty much unmatched in the legal industry. We price ourselves so that you will have the guts to get started. But it’s our service and results that will want you to stay with us for years. Finally we want to advise that our SEO services are currently exclusive to just one attorney per geographic area per practice area type. There is some small overlap but generally speaking we only want to work with one client per area by practice area type. It keeps it easy for us. And with so many markets across the USA there really is no reason for us to want to create extra competition within our own client base.